Wesley Walker – Entrepreneur, Visionary, and Cultural Curator

Wesley Walker was born and raised in Birmingham, Alabama. From an early age, he showed a strong interest in business, media, and culture. In middle school, he downloaded music, burned mixtapes, and sold them at school for a few dollars each. That early hustle sparked a long term interest in music, branding, and communication.

Wesley attended Shades Valley High School, where he was heavily involved in sports and pursued football seriously. Influenced by his father, Hardy Walker, a former University of Alabama football player, football played a major role during his high school years. As injuries continued to add up, Wesley made the decision that he no longer wanted to pursue football at the college level. That turning point pushed him to think more intentionally about his future beyond sports.

Wesley went on to attend the University of Alabama, where he earned a Bachelor of Science degree with a double major in Management Information Systems and Marketing, along with a minor in Computing Technologies and Applications. While in college, he founded Riche Posse with longtime friend and collaborator DJ Acoff and worked on building the brand throughout his time at the university.

After graduating, Wesley lived and worked in Tampa, Miami, and Las Vegas. During this time, he gained real world experience across entertainment, nightlife, branding, and digital media. He took on roles including artist manager, creative director, social media strategist, sports handicapper, rideshare driver, and custom hat designer. Each role helped him better understand audiences, messaging, and how culture moves across different markets.

Wesley later earned a Master of Science degree in Entertainment Business from Full Sail University. The program strengthened his understanding of the entertainment industry, business operations, and long term strategy. After completing that degree, he transitioned directly into pursuing public relations to sharpen his skills in storytelling, reputation management, and strategic communication.

Wesley is currently earning a Master of Arts degree in Public Relations from Full Sail University and is now based in Atlanta. He is passionate about public relations because it connects narrative, trust, and strategy. He views PR as a way to help individuals and organizations communicate clearly, protect their reputation, and build lasting value.

Today, Wesley focuses on helping creators and brands grow with intention and clarity. He brings real world experience, cultural awareness, and a disciplined mindset to every project. Whether developing a campaign, managing talent, or shaping a brand narrative, Wesley approaches his work with purpose and long term vision.